Giraffe blog

Creating a brand


Your brand should be catchy without being cheesy, should be short and easy to remember and most important of all.... people need to know about it. Once you have selected your company name you can now start to build your brand.

So what is a brand?

The best description we've heard is that a logo is your face, your brand is your personality.

Thinking about your brand, you should think first about your values and be sure that is represented in everything you do, for example if your values include being environmentally friendly, that should reflect in everything from your car to your stationery.

How To Make A Meta Description

we will certainly make use of as an instance. In the Meta Title we have to feature the providers main keyword and also have high quality supporting keywords, this applies to the Meta Description also. You can not merely spam your summary with key words, rather you need to compose a high quality description that relates to your business that individuals will certainly click on when they look for your phrase.

The meta description is often the part read by people when they're scanning the google search results, so it needs to be very human - friendly.

Keeping your website updated

Maintaining your website is crucial, some experts claim that businesses should aim to do this every 1 to 2 years, but we think most companies do this a lot more frequently. Updating your website will enable you to keep current and potential customers informed of new products, offers and your business strategy.

A web content management system should be easy to use, so the content can be refreshed quickly and easily.